• Categories
  • Archives

Brazil Gets US$ 35 Million from Event Tourists Mostly from US and Argentina

An international conference in São Paulo, Brazil Tourists from overseas who participated in technical and scientific events in Brazil spent US$ 34.9 million in the period from September 2007 to December 2008, according to figures compiled by the Getúlio Vargas Foundation (FGV) at the request of the Ministry of Tourism. A total of 5,132 foreigners who participated in events in 14 Brazilian cities were interviewed.

The research detailed average daily expenses, profile of expenses, country of residence, income bracket, stay in the country and whether the visitors plan to return.

Most of the tourists lived in the United States, Argentina, Germany and England, and 66% were in Brazil for the first time. The presence of foreigners from 22 countries was identified and 28.98% were aged between 35 and 44 years of age. The average daily expenses were US$ 285.

"Most of the foreigners who come to an event in Brazil are visiting the country for the first time, and an even greater percentage had never been to the city hosting the event. The figures show that over 90% plan to return and that this is a great audience to be worked. Apart from having high levels of income, they are tourists who are opinion makers and who spend high volumes of money per day," said the president of the Brazilian Tourism Institute (Embratur), Janine Pires.

Janine also compared the figures to the average expenses of leisure tourists in the country, US$ 73.4.

Event tourism is a sector that has been presenting significant growth in recent years. According to figures disclosed by the International Congress and Convention Association (ICCA), Brazil is currently one of the world's main destinations for promotion of events. In 2008, the country had 254 international events, climbing to the seventh position in the global ranking.

Of the total injected in the Brazilian economy by event tourists, US$ 21.5 million (61.5%) answered to housing and food expenses. Commercial activities also deserve special notice, with 12% of expenses.

"The figures show that this is a different tourist, with higher education, high buying power and seeking practicality, comfort, and highly qualified services and equipment. These characteristics may be reflected in expenses," said Tourism minister Luiz Barretto.

Expenses of foreign visitors also generated added value of US$ 16.3 million, of which US$ 11.3 million were turned to the payment of wages and to the generation of 1,563 jobs.

Anba

Tags:

  • Show Comments (0)

Your email address will not be published. Required fields are marked *

comment *

  • name *

  • email *

  • website *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Ads

You May Also Like

Brazilian President Lula and his Chilean colleague Bachelet

Brazil and Chile Agree: Education is Priority Number 1 in LatAm

Brazilian President Luiz Inácio Lula da Silva and his Chilean counterpart Michelle Bachelet called ...

Brazil’s Barefoot-feel Shoes a Hit in Japan and US

Brazilian shoe company Opananken Antistress, located in Franca, a city in the interior of ...

IMF Cites Brazil as Model for Latin America

On the verge of a decision about a possible new agreement with Brazil, the ...

After 22-Year Interruption Brazil Resumes Its Nuclear Program

The Lula administration has authorized the resumption of plans to expand Brazil's nuclear power ...

Brazil: When in Rio Do as the Cariocas

Copacabana and Ipanema are two of the most densely populated neighborhoods in the world. ...

Unemployment Is Up in Brazil

After falling for three consecutive months, Brazil’s unemployment rate rose slightly to 11.4% in ...

Brazilian Killed in London Buried as Hero in Brazil

Jean Charles de Menezes, the Brazilian national gunned down by the London police in ...

Mutinies and Deaths Bring Brazil’s Minors Institution to OAS Court

The Interamerican Human Rights Court, meeting in San José, Costa Rica, is holding public ...

Profit Taking Drags Brazil’s Bovespa Down

Latin American stocks were mixed, with Brazilian stocks pulling back, as investors opted to ...

Brazil Is No Paradise. The Fantasy Is Over.

It was, is, a political earthquake. Suddenly, on 17 June 2013, more than 150,000 ...